The company, one of the leaders in the Russian PR market in advising Government and corporate customers since it was founded in 1997, will help deliver communication support to promotions addressing key Sochi 2014 campaigns and a Paralympic awareness programme.

The deal, signed during the XI International Investment Forum in Sochi, coincides with tomorrow's landmark of 500 days to go until the start of the Games and gives CROS the title of supplier to the Sochi 2014 Organising Committee until 2016, allowing company to conduct marketing activations using the Olympic marks.

"We are honoured to become a Supplier to the 2014 Games in Sochi," said Sergey Zverev, the President of CROS. 

"We have full confidence in further successful cooperation.

"I am certain that 15 years of experience in the public relations sphere and a team of professionals will allow us to offer the Sochi 2014 Organising Committee services that meet the highest standards."

Since its founding, CROS has worked with over 500 Russian and foreign companies, as well as Government and public companies, including Rolls Royce, Barclays, Gazprom and Microsoft.

One of CROS' jobs as the official PR company of Sochi 2014 will be to help raise the awareness of the Paralympic Movement

It has already been invovled in working on Sochi 2014 campaigns for four years. 

During this time, the company has developed ten comprehensive communications support programmes and concepts, assisted in organising 30 events, and produced a lot of informational and analytical documents on topics including sustainable development, volunteers, and the Paralympic Movement in Russia.

"Our task as the organisers of the Games is to involve as many people in our country as possible in the Sochi 2014 project," said Dmitry Chernyshenko, the President and chief executive of Scohi 2014.  

"To do this, people need to be told about how preparations for the Games are progressing, how we are implementing social projects, and what legacy the Games is already leaving and will continue to leave behind.

"To solve this issue, we will be assisted by this valued Supplier – CROS, a proven professional in the PR services market, that, I have no doubt, is more than capable of helping to solve all Sochi 2014 tasks."

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